Shameless Marketing Blog Post About Movie Stencil Ad
NOTE: To see too many photographs of a legal, trademarked stencil, go here (for original posting)
We've left our mark in the name of Spider-Man. Permanently this time! Last night I was called on the phone I picked up in the Mark of the Spider-Man viral to meet up in downtown Los Angeles to participate in an incognito event around the city involving tagging the Mark of the Spidey on walls around Hollywood. It was awesome. And you can still see our work. This isn't the only city either, as groups have hit Atlanta, Seattle, Denver, and also coming up tonight, New York and Phoenix, too. Our group of 10 and the Mark crew took stencils and rode in a van around the city last night spreading the word of Spidey. Here's what went down.
Note: Before anyone says anything, this was a completely legal, virally-coordinated event involving Sony / Columbia Pictures in the background. All of the locations were marked and chosen and this was designed to be an "in-fiction" event for Spidey fans like us to experience. It is not meant to encourage illegal activity or vandalism and we did not just ride around choosing random walls to tag. That said, it was an awesome idea and if you know the locations, you can now find these Spider-Man symbols hidden all around the country.